DEANS press release, Feb 23, 2016
Two videos featuring the Northumberland and Eastern Shores have recently been launched by the regional tourism association, Destination Eastern and Northumberland Shores (DEANS) with the goal to promote the beauty and character of the region to visitors. The Northumberland Shore clip features stunning beaches, cobalt blue waters and golden shores as well as a rich Scottish and industrial history along with lush meadows and scenic waterways, while the Eastern Shore video highlights breathtaking panoramic coastal shots, outdoor adventure, unique event and heritage experiences.
The smiling faces in the videos are actual residents of the two shores who are proud to be ambassadors for their communities and province and pleased to showcase diverse tourism experiences and amenities awaiting visitors. They each offer a warm invitation to uncover the unspoiled beauty of rural Nova Scotia and a chance to meet and connect with those who love life in this part of the world.
“Nova Scotia is known around the world for its beautiful world class icons but there is even more for visitors to uncover. Rural communities such as those along our two shores offer memorable authentic experiences that speak to our Nova Scotia way of life,” says Cindy MacKinnon, DEANS Managing Director. “In this region you will find unspoiled shorelines, warm waters and night skies that are filled with stars. We have a pristine beauty that others want to not only see, but experience. There are also many outdoor activities for those visitors who want soft adventure and to explore and truly understand life by the sea as well as the chance to savour the stories, music and cuisine that are part of our coastal communities and charming, historic towns. These two shores have a lot to offer-opportunities to experience the natural beauty of miles of coastline, rivers and lakes as well as stirring music and inspiring arts and culture. There are quality products and experiences being offered along both shores by tourism industry leaders and our communities that include outdoor exploration, amazing bounty harvested from both land and sea, opportunities to take a step back in time, uplifting fun filled festivals and delectable cuisine from innovative chefs as well as home spun cooking/baking in our restaurants and accommodations from recipes that have stood the test of time, from generation to generation.
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Karen Wenaus, Chair of DEANS and Wes Surrett, Chair of the DEANS Marketing Committee, are also property managers of two destination accommodations on each of the shores, and both agree that many visitors to Nova Scotia appreciate the opportunity to get off the beaten path. They explain that the tourists they meet are eager to make new discoveries at their own pace and also want to meet locals who are so interesting, friendly, genuine and talented.
“There is something to be said for a change in pace, picturesque vistas, rugged shorelines and the serenity and tranquility of our shores,” says Wenaus. “It is easy for us to take sandy beaches and wide open spaces for granted but for many, it is chance to nourish the soul,” adds Surrett.
The videos were produced by Proptonics, a Nova Scotia video production company that is dedicated to servicing corporate, commercial and small businesses.